Browsing by Author "Alescano Vera, Liz Jordana"

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    “Diseño de una ruta turística sostenible en los acantilados de la parroquia anconcito como estrategia de desarrollo socioeconómico local”
    (Universidad Técnica de Cotopaxi (UTC). La Maná. Turismo, 2026-10-26) Alescano Vera, Liz Jordana; Núñez Muñoz, José Luis
    The objective of this research was to design a sustainable tourist route along the cliffs of the Anconcito parish, in the Gonzalo Chávez Uquilla neighborhood, as a strategy to strengthen local socioeconomic development. The proposal arose in response to the limited tourism potential of an area rich in natural, scenic, and cultural resources, including cliffs, beaches, viewpoints, palo santo forests, biodiversity, and a fishing heritage. However, deficiencies were identified in infrastructure, signage, safety, accessibility, promotion, and tourism organization—factors that hinder safe visits and reduce opportunities for employment, entrepreneurship, and community participation. The study was conducted using a mixed- methods approach, combining literature review and field research. To gather information, surveys, interviews, and direct observation were used, along with site visits, photographic documentation, and the identification of tourism resources. The study population consisted of 200 residents and 150 visitors; based on sample calculations, 132 residents and 108 tourists were surveyed. The results showed that 85.6% of residents and 84.3% of visitors recognized the area’s tourism potential. Furthermore, 90.8% of residents believed the proposal would promote local socioeconomic development, and 89.81% of visitors indicated that it would help strengthen tourism in the parish. Interest was identified in hiking, photography, marine wildlife observation, and environmental interpretation. As a result, the “Anconcito Cliffs Trail” Sustainable Tourism Route Guide was developed, designed as a technical tool to organize the route and guide its implementation. The proposed route is 2.5 kilometers long, takes one hour and forty minutes to complete, and has a low to moderate level of difficulty. It includes the Gonzalo Chávez Uquilla neighborhood, the cliffs, Punta Culebra Beach, a coastal overlook, and the Palo Santo Forest. The guide includes a map, itinerary, points of interest, visitor guidelines, signage, safety measures, environmental conservation information, and complementary services. In conclusion, the route represents a viable alternative for diversifying Anconcito’s tourism offerings, conserving its resources, strengthening community identity, and generating economic opportunities. Its implementation should be planned, gradual, and participatory, with coordination among the community, authorities, and service providers.