Browsing by Author "Flores Cedeño, George Francisco"
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- ItemPlan de negocio para la creación de una microempresa dedicada a la elaboración y comercialización de productos derivados del excedente de banano (harina), La Maná, 2023.(Ecuador : La Maná Universidad Técnica de Cotopaxi (UTC), 2024-08) Flores Cedeño, George Francisco; Villegas Barros, Neuval JoséThe general objective of the research was to design a business plan for the creation of a microenterprise dedicated to the production and marketing of products derived from surplus bananas (flour) that emerged as an alternative to the waste of bananas derived from the process of banana boxes. export and as an alternative for the creation of sources of employment and a nutritious alternative for the families of the La Maná canton. The methodology was composed of historical-logical, deductive, analytical, and synthetic methods; the types of bibliographic, field research, with a descriptive scope, considering the use of the survey technique using directed questionnaires to determine the supply and demand of the product essential. Through the market study, an unsatisfied demand of (341,608 100 gram covers), (334,496 200 gram covers), 19,555 300 gram covers) (38,895 400 gram covers) (50,121 500 gram covers) was determined. In the technical study, the size of the project of 86,400 cases per year was considered, selecting the El Carmen parish as the location. The equipment, machinery and legal aspects necessary to function and operate as a microenterprise dedicated to the production and marketing of products were also described. banana flour. The initial investment was $68,909.20 and the income statement reflected a net profit of $30,565.46, which in financial terms represented a NPV of $34,079.58 and an IRR of 66%. With the creation of the microenterprise, the entrepreneur and potential clients benefited, therefore it was deduced that it will have a significant economic impact by creating four new sources of work.