Browsing by Author "Gómez Reinoso, Mercedes Salome"

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    “Sistema Web para el control de ventas y atención al cliente aplicando la IA Algoritmos de Recomendación para el Restaurante La Casita del Sabor”
    (Ecuador: Latacunga: Universidad Técnica de Cotopaxi. (UTC), 2024-08) Gómez Reinoso, Mercedes Salome; Simba Simba, Danny Eduardo; Beltrán Corrales, Segundo Beltrán
    The present technological proposal focuses on the development of a web system for sales control and customer service through the application of recommendation algorithms based on artificial intelligence for the La Casita del Sabor restaurant, which is a small enterprise located in the Los Andes parish of Patate canton. Based on the research of successful cases, the Scrum methodology is used to improve collaboration between the development team and the owner of the restaurant. Besides, the KDD methodology is used to apply recommendation algorithms, specifically collaborative filtering, which sends personalized recommendations to customers' emails. For its development, it used free licensing tools, such as the Python programming language, the Django framework, libraries such as Pandas, PostgreSQL for the database, and Figma to design prototypes, allowing efficient development. Data was collected through a survey directed at clients and an interview with the owner to analyze their needs. For the administrative part, the system generates weekly sales reports, while, for customers, it sends email notifications when a new menu is added according to the category and offers personalized recommendations, improving the customer experience and benefiting the owner. This project represents a significant change for the restaurant, its owner, and its clients since currently sales management is carried out manually in notebooks. Furthermore, the owner must assume several roles, which results in the loss of clients. The development of this web system significantly improves the restaurant's operation, given that currently the use of technology has a great impact on society.