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Análisis de la administración financiera y sostenibilidad empresarial de la compañía Vansexpress S.A periodo 2025
(Universidad Técnica de Cotopaxi (UTC). La Mana. Contabilidad y Auditoría, 2026-10-26) Chiguano Caiza, Richard Abrahan; Torres Briones, Rosa Marjorie
Business sustainability is linked to financial management. The study aims to analyze the financial management and business sustainability of the company Vansexpres S.A. through the evaluation of financial indicators and sustainability factors, during the period 2025. The methodology used is framed in the positivist paradigm, analytical descriptive character, quantitative approach of non-experimental design. The methods used were synthetic analytical. The study techniques correspond to documentary review andfinancial analysis. The results determine that Vansexpres S.A. has adequate liquidity, with a current ratio of 4.99 and a positive working capital, supporting the ability to meet its short-term obligations. The activity indicators reflected efficient management of the portfolio, with an average collection period of approximately 19 days. A high level of indebtedness was identified at 80.17%, with high dependence on external financing. In terms of profitability, although the company obtained a positive net profit, the indicators net margin 0.32%, ROA 0.71% and ROE 3.56% reflect low levels of profitability, related to the high level of operating costs. Overall, the results made it possible to determine that the company has a stable financial situation in terms of liquidity and operational continuity, but with weaknesses that require adopting strategies aimed at strengthening financial independence, optimizing operating costs and improving profitability to consolidate its business sustainability.
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Configuración del arquetipo de Dios en Proyecto Dios de Abdón Ubidia: Un análisis semiológico del discurso narrativo
(Universidad Técnica de Cotopaxi (UTC). Pujilií. Pedagogía de la Lengua y Literatura, 2026-10-23) Toaquiza Gavilanes, Byron David; Romero Obando, Milton Fernando
Artificial intelligence has ceased to be merely a technical instrument and has acquired symbolic meanings that bring it closer to the sacred, a phenomenon that science fiction literature has explored as a space for reflection on the relationships between technology, humanity, and transcendence. This article analyzes the construction of the archetype of God in Proyecto Dios(2024), a short novel by Ecuadorian writer Abdón Ubidia, based on Roland Barthes’ semiotics and Carl Jung’s notion of the archetype. Through a qualitative descriptive-analytical methodology, second-order semiological analysis was applied to the technical glossary of the work and to the speeches of the extraterrestrial interlocutor, with the purpose of identifying the connotative mechanisms through which artificial intelligence acquires meanings associated with the divine. The results revealed four connotative movements —eternity, omniscience, sovereignty, and the generation of consciousness— which, through rhetorical operations such as the deprivation of history and inoculation, contribute to naturalizing the representation of divine attributes associated with artificial intelligence within the narrative discourse. It is concluded that artificial intelligence is not represented as God in a theological sense, but rather functions archetypically as a secularized divine figure, occupying a symbolic space that has historically belonged to traditional religions. The narrative reveals the mechanisms through which technological mythification is constructed, demonstrating its potential as an educational resource for critically analyzing contemporary discourses on technology, power, and transcendence
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“El uso del Wattpad como herramienta didáctica en la comprensión lectora”
(Universidad Técnica de Cotopaxi (UTC). Pujilií. Pedagogía de la Lengua y Literatura, 2026-10-21) Díaz Ávila, Yajaira Lizbeth; Agualongo Pilco, Jesús Moisés; Araque Escalona, Juan Carlos
Modern education is undergoing a profound transformation driven by digitalization, a shift in which reading moves beyond physical media into interactive processes. At the "Nueva Generación" Educational Unit, high school students exhibit a lack of emotional connection to traditional academic texts, resulting in a marked lack of interest in reading. This research aims to analyze the impact of Wattpad as a pedagogical tool on reading comprehension using young adult fiction. The study employed a quantitative, descriptive approach with a quasi-experimental design, involving a population of 21 first-year General Unified Baccalaureate students from the "Nueva Generación" Educational Unit. Data collection relied on a survey using a Likert-scale questionnaire, which was validated by experts and achieved a Cronbach’s alpha reliability coefficient of 0.981. Data processed via SPSS software show that the mean performance score rose from 30.19 points in the pre-test to 36.33 points in the post-test. A paired-samples t-test confirmed significant differences (p < 0.001), demonstrating a genuine improvement in the students' abilities. The "Never" category disappeared entirely in the final assessment, coinciding with an increase in positive responses in the "Always" category. Consequently, Wattpad serves as an effective pedagogical mediator for strengthening reading competence; it bridges the gap between digital consumption habits and curricular objectives, thereby fostering critical thinking and learner autonomy
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Storytelling digital y reescritura de mitos para el desarrollo de la creatividad narrativa
(Universidad Técnica de Cotopaxi (UTC). Pujilií. Pedagogía de la Lengua y Literatura, 2026-10-22) Grefa Grefa, Josselyn Mikaela; Alajo Anchatuña, Alelandra Lorena
This research is based on the growing need to strengthen writing and narrative skills in elementary school students, taking into account the difficulties in comprehension and writing evidenced in national and international assessments, as well as in specific contexts such as the "Santa Mariana de Jesús" Educational Unit. The central objective was to analyze the impact of digital storytelling and the rewriting of myths on the development of narrative creativity in ninth-grade students. The research adopted a quantitative, pre-experimental, single-group approach, using pretest and post-test measurements to evaluate changes in narrative creativity after a pedagogical intervention. The sample consisted of 25 ninth-grade students, and a Likert-scale questionnaire, validated by expert judgment and demonstrating excellent reliability (Cronbach's alpha of 0.920), was administered. The intervention was implemented over four sessions, during which students analyzed and rewrote traditional myths, transforming their narratives into digital stories using the Fliki AI tool. The results showed a significant increase in creativity scores, with the mean rising from 19.64 in the pretest to 43.08 in the posttest, confirming a large (r=0.875) and statistically significant (p<0.001) effect. Therefore, the integration of digital storytelling and myth rewriting significantly enhances the development of creative and narrative skills in students, representing an effective strategy for boosting written production in basic education contexts
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“El cómic como herramienta didáctica en la identificación de los adjetivos calificativos”
(Universidad Técnica de Cotopaxi (UTC). Pujilií. Pedagogía de la Lengua y Literatura, 2026-10-22) Cuzco Imba, Yesenia Lizbeth; Negrete Balseca, Brithney Patricia; Cárdenas Quintana, Raúl Bolívar
Human communicative ability relies on a command of grammar in which qualitative adjectives play a crucial role by associating specific attributes and traits with nouns to generate clear messages. However, at the Technical University of Cotopaxi, it was observed that students face significant difficulties in using these categories, which restricts their descriptive capacity and limits the clarity of their verbal expression. Therefore, this research aimed to evaluate the effectiveness of comics as a didactic tool to strengthen the identification of qualitative adjectives. The methodology employed a quantitative approach with an explanatory scope and a quasi-experimental design—featuring pre- and post-tests—applied to a sample of 22 students majoring in Language and Literature Pedagogy. Data collection was conducted using a 15-item Likert-scale questionnaire, validated with a Cronbach’s alpha reliability coefficient of 0.947. The most significant results revealed a substantial shift: the pre-test showed 75.8% negative perceptions, whereas the post-test yielded 97.3% favorable responses following the intervention using graphic narratives. Thus, comics serve as an innovative didactic resource that integrates verbal and visual codes, allowing grammar to be perceived in a tangible and contextualized manner
