Browsing by Author "Martínez Ortiz Fabian Xavier"

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    Cultura organizacional y desempeño en las mecánicas de la ciudad de Latacunga
    (Ecuador: Latacunga: Universidad Técnica de Cotopaxi, 2024-10-15) Proaño Osorio Alexis Nicolay; Martínez Ortiz Fabian Xavier
    This study addresses the relationship between organizational culture and performance in mechanical workshops in the city of Latacunga, Ecuador. The central problem lies in the lack of understanding about how different aspects of organizational culture influence business performance in the context of mechanical workshops, a crucial sector for the local economy. The main objective of the research is to analyze and quantify the impact of organizational culture, broken down into dimensions: cooperative, cultural coherence and effectiveness, on the performance of mechanical workshops. To address this objective, the PLS-SEM (Partial Least Squares Structural Equation Modeling) methodology was used. Information was collected through structured surveys from workshop owners and employees, and various variables related to organizational culture and performance were analyzed. The results of the PLS-SEM analysis revealed that cultural effectiveness is the dimension that has the greatest positive impact on workshop performance, followed by cultural coherence and cooperative culture. The coefficients obtained were validated using a bootstrap procedure, which confirmed their robustness and statistical significance. Cultural effectiveness showed a coefficient of 0.539, indicating a strong and positive relationship with performance, while cultural coherence and cooperative culture presented coefficients of 0.227 and 0.220, respectively. In conclusion, the findings underline the importance of strengthening organizational culture as a key strategy to improve the performance of mechanical workshops in Latacunga.